October 11, 2011 •
A Look at Facebook and the 2012 Presidential Election
TechPresident’s article “How Campaigns’ Use of Facebook Data Might Change the 2012 Election” by Nick Judd explores the role Facebook may play in the 2012 presidential election.
The social media platform not only provides a good civic space for broadcasting political messages, but Judd discusses how services like NGP Van can use Facebook friend lists to find precisely targeted audiences for campaign messages.
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