I really can’t stay – Baby it’s cold outside
I’ve got to go away – Baby it’s cold outside
This evening has been – Been hoping that you’d drop in
So very nice – I’ll hold your hands, they’re just like ice

We all love the holidays with the lights, songs, and snow…But, it sure is cold out there. So this is a perfect time to plan your professional development for 2014, especially the Public Affairs Conference Grassroots and Political Action Committee conferences.

The Grassroots conference is in Miami Beach, February 3-6, and is full of programs.  This year there are four new tracks to help with your needs—Core, Creative Solutions, Communications, and Challenges. The list of sessions includes:

1. How Do I Raise My Profile with Michael Jacobson, U.S. Travel Association;

2. How Capitol Hill is Changing the Way the Way It Listens to Constituents with Faiz Shakir, Office of U.S. Senate Majority Leader, Harry Reid;

3. Can Siri Advocate with Michael Panetta, Beekeeper Group;

4. The Fly-In: Back with a Vengeance with Caitlin Donohue, National Restaurant Association; and

5. My personal favorite, Ethics, Gift Rules and Legal Updates for an Election Year with Ken Gross, Skadden Arps.

The PAC conference is in South Beach, March 3-6, and also has four learning tracks—PAC Management, Communications Strategies, Fundraising Tools, and PAC Plus. The list of sessions includes:

1. Looking at 2014 and Beyond with Sara Fagen, DDC Advocacy;

2. Managing Political Contributions at the State Level with Dominick Ciaraldo, Comcast;

3. How Data is Transforming Elections and Politics with Sasha Issenberg, author of The Victory Lab; and

4. Again, my favorites, Legal Guidance for Corporate PACs with Ken Gross, Skadden Arps and Legal Guidance for Association PACS with Michael Toner, Wiley Rein LLP.

I know it can be difficult to convince supervisors that conferences in Florida are a good investment. But, these really are a good investment of funds and time. Check out www.pac.org for more information.

On behalf of the staff at State and Federal Communications, we wish you a very Happy New Year. We look forward to continuing to be your trusted advisers in 2014.

Thank you,

Elizabeth Z. Bartz
President and CEO
@elizabethbartz